Legal

Terms of Service

Last updated: June 9, 2026 · Effective date: June 9, 2026

These Terms of Service ("Terms") form a binding agreement between you ("you", "Customer") and Alterion Labs, Inc. ("Alterion Labs", "we", "us", "our"), a Delaware corporation with its principal place of business at 615 Hillcrest Dr, Waunakee, WI 53597, United States. By creating an account, accessing the website at alterionlabs.com, connecting any property, or using any AI agent or other product made available by Alterion Labs (together, the "Services"), you accept these Terms in full. If you do not accept them, do not use the Services.

If you are using the Services on behalf of an organization, you represent that you have authority to bind that organization, and "you" includes that organization.


1. The Services

Alterion Labs provides a marketing platform composed of AI agents and supporting tools that analyze, generate, recommend, and execute marketing actions for software products and websites. The Services include — but are not limited to — audits, content generation, optimization recommendations, automated outputs delivered via API or MCP, dashboards, reports, and connected integrations.

The Services are provided as-is and as-available. Features may change, expand, or be removed at any time at our sole discretion.

2. Eligibility and accounts

You must be at least 18 years old and legally able to enter into a contract. You are responsible for keeping your credentials secure, for every action taken under your account, and for the accuracy of any data, URL, or content you submit.

You must not: (a) misuse the Services, (b) interfere with or disrupt them, (c) attempt to access them by any method other than the interfaces we provide, (d) reverse-engineer or copy any portion of them, or (e) use them in violation of any law, regulation, third-party right, or platform policy.

3. Subscriptions, fees, and renewals

Paid plans are billed in advance on a recurring basis. All fees are non-refundable except where required by law. Subscriptions renew automatically at the then-current price unless cancelled before the renewal date. You authorize us to charge your designated payment method for all amounts due.

We may change pricing on notice; changes apply at your next renewal. Taxes are your responsibility unless we are required by law to collect them.

4. AI-generated content — no warranty, no liability

Significant portions of the Services produce AI-generated content, recommendations, and automated actions ("AI Outputs"). You acknowledge and agree to all of the following:

  • AI Outputs are produced by probabilistic models. They may be inaccurate, incomplete, outdated, biased, offensive, or fabricated. They are not legal, financial, medical, tax, marketing, or professional advice.
  • AI Outputs may resemble or coincide with content generated for other customers or content available elsewhere. We make no representation that any AI Output is original, unique, non-infringing, or fit for any specific purpose.
  • You are solely responsible for reviewing, verifying, editing, approving, and lawfully using every AI Output before publication, transmission, deployment, or any other use.
  • You are solely responsible for any consequence — commercial, reputational, regulatory, contractual, or otherwise — that results from using, publishing, or acting on any AI Output.
  • We assume zero responsibility and zero liability for AI Outputs, for actions taken by AI agents on your behalf (including via MCP, API, or any connected integration), and for the downstream effects of those actions on your site, your accounts, your customers, your search rankings, your ad accounts, or any third-party platform.
  • You waive any claim against Alterion Labs arising out of or relating to AI Outputs to the fullest extent permitted by law.

If you do not accept these terms regarding AI Outputs, do not use the Services.

5. Customer data and licence to us

"Customer Data" means any data, content, URL, file, credential, or material you or your authorized users submit to or generate through the Services, excluding AI Outputs. As between you and us, you retain all rights in Customer Data.

You grant Alterion Labs a worldwide, non-exclusive, royalty-free licence to host, copy, transmit, process, analyze, display, and otherwise use Customer Data solely to provide, secure, support, and improve the Services, to comply with law, and to produce aggregated and de-identified statistics that do not identify you or any individual.

You represent and warrant that you have all rights, consents, and authorizations necessary to grant this licence and to make Customer Data available to us, and that Customer Data and your use of the Services do not violate any law or third-party right.

6. AI Outputs — ownership and licence

Subject to your payment of all applicable fees and your compliance with these Terms, we assign to you whatever rights we hold in AI Outputs generated specifically for your account, to the extent such rights exist and are assignable under applicable law. You acknowledge that AI Outputs may not be eligible for copyright or other proprietary protection in some jurisdictions, and that we make no warranty of ownership, originality, or non-infringement with respect to AI Outputs.

We may use AI Outputs and related signals — in aggregated and de-identified form — to operate, evaluate, and improve the Services and the underlying models.

7. Acceptable use

You must not use the Services to: generate or distribute unlawful, infringing, defamatory, harassing, deceptive, or harmful content; build competing products; train models that compete with Alterion Labs; perform large-scale scraping; circumvent rate limits or security controls; spam; phish; engage in cloaking or black-hat SEO; manipulate platforms in violation of their terms; or process special-category personal data without a lawful basis and our prior written consent.

We may suspend or terminate the Services at any time, with or without notice, if we believe you have violated this section.

8. Third-party services and connected accounts

The Services may connect to third-party platforms (search engines, ad networks, CMS, analytics, hosting providers, social platforms, MCP-compatible AI tools, etc.) at your direction. You are solely responsible for: (a) your relationship with each third party, (b) the credentials you provide, (c) any actions taken on those platforms by AI agents or otherwise on your behalf, and (d) compliance with each third party's terms. We are not liable for any change, downtime, suspension, account loss, or penalty imposed by a third party.

9. Documentation

Any documentation, API reference, code samples, schemas, or developer materials we publish (the "Documentation") are provided for convenience and information only, on an "as-is" basis. The Documentation may be inaccurate, incomplete, or out of date, and may describe features, endpoints, or products that are planned, in development, or not yet available. The Documentation does not form part of these Terms, creates no warranty, representation, service-level, or commitment, and may change at any time without notice. If the Documentation conflicts with these Terms or an order form, these Terms control.

10. Forward-looking statements and roadmap

Descriptions of future or planned functionality — including anything labeled "coming soon," roadmap items, previews, or statements about our plans on the website, the Integrations page, the Documentation, or elsewhere — are not commitments, promises, or guarantees. We may change, delay, or decline to release any such functionality at our sole discretion, and you must not rely on any such statement in making a purchasing decision.

11. APIs, MCP server, and integrations

We may add, change, version, throttle, rate-limit, restrict, deprecate, or discontinue any API, MCP server, endpoint, integration, or related feature at any time, with or without notice. We do not warrant backward compatibility, continuous availability, or any uptime, and we provide no service-level commitment unless set out in a separate written service-level agreement ("SLA") signed by us. You are solely responsible for your integrations and for any disruption, cost, or loss resulting from changes to or discontinuation of an API, the MCP server, or any integration.

12. Beta and preview features

Features identified as beta, preview, early-access, experimental, or "coming soon" are provided "as-is" for evaluation, may be unstable or withdrawn at any time, are excluded from any support or service-level commitment, and are used at your own risk.

13. Intellectual property

The Services, the Alterion Labs name and logo, the agent names, the platform interface, the underlying software, models, training data, and all related materials are owned by Alterion Labs or its licensors and are protected by intellectual-property law. Except for the limited rights expressly granted in these Terms, no rights are granted to you by implication, estoppel, or otherwise.

14. Disclaimer of warranties

To the fullest extent permitted by law, the Services and AI Outputs are provided "AS IS" and "AS AVAILABLE", with all faults and without warranty of any kind, whether express, implied, or statutory, including any implied warranties of merchantability, fitness for a particular purpose, accuracy, title, non-infringement, quiet enjoyment, or that the Services will be uninterrupted, secure, error-free, or produce any specific result. We make no warranty regarding any third-party platform, and no advice or information obtained from us creates any warranty not expressly stated in these Terms.

15. Limitation of liability

To the fullest extent permitted by law:

  • In no event will Alterion Labs, its affiliates, officers, directors, employees, agents, or licensors be liable for any indirect, incidental, consequential, special, exemplary, or punitive damages, or for any loss of profits, revenue, data, goodwill, search rankings, ad performance, customers, business opportunity, or reputation, arising out of or in connection with the Services, AI Outputs, or these Terms — even if advised of the possibility of such damages.
  • Our aggregate liability for any and all claims arising out of or relating to the Services or these Terms is limited to the greater of (a) US$100 or (b) the fees actually paid by you to Alterion Labs in the three (3) months immediately preceding the event giving rise to the claim.
  • These limitations apply regardless of the legal theory (contract, tort, statute, strict liability, or otherwise) and form an essential basis of the bargain. Without them, fees would be substantially higher.

Some jurisdictions do not allow the exclusion or limitation of certain damages; in those jurisdictions, our liability is limited to the maximum extent permitted by law.

16. Indemnification

You will defend, indemnify, and hold harmless Alterion Labs and its affiliates from and against any and all claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or relating to: (a) your use of the Services, (b) Customer Data, (c) any AI Output you publish, transmit, or act upon, (d) actions taken by AI agents on your behalf, (e) your violation of these Terms or any law, or (f) your infringement of any third-party right.

17. Suspension and termination

17.1 Suspension and termination

We may suspend or terminate your access to the Services, in whole or in part, at any time and without notice, for any reason, including suspected misuse, non-payment, security risk, legal requirement, or violation of these Terms. You may terminate by cancelling your subscription; cancellation takes effect at the end of the then-current billing period and no fees are refunded except where required by law.

17.2 Effect on Customer Data

For thirty (30) days after the effective date of termination, we will make Customer Data available to you for export through the Services or, on written request, by API or signed download. After that window, we will delete Customer Data from our active systems within sixty (60) days, subject to the following exceptions:

  • Legal retention. Data we are required to retain by law, or to establish, exercise, or defend legal claims (including affiliate-program tax records, where applicable).
  • Backups. Data residing in backups expires on a rolling schedule (typically up to ninety (90) days from the date of last write) and remains protected by the same security and confidentiality controls until purged.
  • Aggregated / de-identified data. Data that no longer identifies you or any individual.

If we suspend your account (rather than terminate it) for non-payment, we will retain Customer Data during the suspension and reinstate access on full payment of past-due amounts. If your account is terminated for cause under Section 7 (Acceptable use), we may delete Customer Data immediately and may decline an export request.

For affiliate programs operated through the Services, termination does not affect commissions or payouts that have already been earned and approved before the termination date; we will complete the next scheduled payout cycle for those amounts and then disable program functionality.

17.3 Survival

The following sections survive any expiration or termination of these Terms: §4 (AI-generated content — no warranty, no liability), §5 (Customer data and licence to us), §6 (AI Outputs — ownership and licence), §9 (Documentation), §10 (Forward-looking statements and roadmap), §11 (APIs, MCP server, and integrations), §12 (Beta and preview features), §13 (Intellectual property), §14 (Disclaimer of warranties), §15 (Limitation of liability), §16 (Indemnification), §18 (Governing law), §19 (Arbitration; class waiver), §22 (Statute of limitations), and §23 (General), together with any payment obligation accrued before termination.

18. Governing law

These Terms are governed by the laws of the State of California, United States, without regard to its conflict-of-laws rules. The United Nations Convention on Contracts for the International Sale of Goods does not apply.

19. Arbitration; class waiver

Any dispute, claim, or controversy arising out of or relating to these Terms or the Services will be resolved by final and binding arbitration administered by JAMS under its then-current Streamlined Arbitration Rules, seated in San Francisco, California, before a single arbitrator. Judgment on the award may be entered in any court of competent jurisdiction.

You and Alterion Labs each waive any right to bring claims on a class, collective, or representative basis. Notwithstanding the foregoing, either party may seek injunctive or equitable relief in any court of competent jurisdiction to protect its intellectual-property or confidential information.

20. Changes to the Terms

We may update these Terms from time to time. Material changes will be communicated by email or through the Services at least thirty (30) days before they take effect, except where a shorter period is required by law or by a security or compliance need. Continued use after the effective date constitutes acceptance of the updated Terms. We maintain a publicly visible "last updated" date and a version history.

21. Force majeure

Neither party will be liable for any failure or delay in performance — other than payment obligations — to the extent caused by an event beyond its reasonable control, including: acts of God, natural disaster, fire, flood, earthquake, war, terrorism, civil unrest, pandemic or epidemic, public-health measure, government action, sanctions, embargo, labour dispute or strike, network or infrastructure outage, denial-of-service or other malicious attack, failure or degradation of upstream providers (including AI model providers, cloud hosting, payment processors, billing platforms such as Stripe, Paddle, Chargebee, and Shopify, DNS, and CDN providers), and any other event of force majeure.

The affected party must give prompt notice and use commercially reasonable efforts to resume performance. If a force-majeure event continues for more than sixty (60) consecutive days, either party may terminate the affected portion of the Services on written notice without further liability.

22. Statute of limitations

To the fullest extent permitted by law, any claim or cause of action arising out of or relating to these Terms or the Services must be filed within one (1) year after the claim or cause of action accrued; otherwise, it is permanently barred. This section does not apply to (a) claims for non-payment of fees, or (b) claims for infringement or misappropriation of intellectual-property rights.

23. General

These Terms — together with the Privacy Policy, the Cookie Policy, and any order form, Data Processing Addendum, or plan-specific addendum — are the entire agreement between you and Alterion Labs regarding the Services and supersede all prior agreements. You agree that you have not relied on any statement, representation, demonstration, roadmap, Documentation, or "coming soon" or other forward-looking communication not expressly set out in these Terms, and that no such communication forms part of this agreement. If any provision is held unenforceable, the remaining provisions remain in effect and the unenforceable provision will be reformed only to the minimum extent necessary. Our failure to enforce any provision is not a waiver. You may not assign these Terms without our prior written consent; we may assign them freely, including in connection with a merger, acquisition, financing, or sale of assets. Notices to us must be sent to legal@alterionlabs.com with a copy to our headquarters address above.


Contact: legal@alterionlabs.com